Chamber Market is a new initiative created by the Alberta Chambers of Commerce. The goal of this initiative was to drive online sales back into the online community and away from large online retailers. The market would allow small businesses throughout the province to bring their businesses into the world of e-commerce with very little overhead cost. The logo and brand created for Chamber Market needed to fit within the local provincial market as well as allow for future expansion into the rest of Canada and potentially the United States. This brand ended up with a vibrant retro feel with a hint of local representation. The geometric shapes used prominently throughout the brand have an innovative and modern feel.
